Since joining Creative Artists Agency (CAA) in February 2023, Beckie has brought nearly two decades of experience in the music industry to her role. Known for her strategic vision and ability to navigate across genres, she has successfully developed artists from grassroots beginnings to arena-level prominence.
Over the years, Beckie has cultivated an impressive and diverse roster, currently representing talents such as Anderson .Paak & The Free Nationals, T-Pain, Gucci Mane, Noname, Chronixx, BIA, Ghostemane, Laila!, Alex Isley, Mac Ayres, Soulection, and many more. Her expertise in artist development and keen understanding of the live music market have made her a trusted force in the industry.
Beckie’s contributions have earned her significant recognition. She was featured on Variety’s Women’s Impact List in 2022 and has been celebrated on Billboard’s International Power Players List for three consecutive years (2020–2022). She was also honored on Pollstar’s International Impact List in 2021 and has been nominated multiple times for Agent of the Year at the prestigious ILMC Arthur Awards.
Beyond her work with artists, Beckie is a sought-after speaker and panel moderator at music conferences worldwide. Her passion for fostering cross-cultural connections is evident in her involvement with the Palestine Music Expo, a cause she holds dear. Her charitable efforts extend to serving on the youth committee for Nordoff & Robbins and volunteering as a qualified vaccinator with St. John Ambulance during the pandemic.